NBA star Zion Williamson has extra to have fun than his not too long ago introduced five-year most rookie contract extension with the New Orleans Pelicans, value as much as $239 million. Williamson was additionally victorious in a lawsuit he filed in opposition to his former agent Gina Ford, and her company Prime Sports activities Advertising LLC (“Prime Sports activities”). The case is Williamson v. Prime Sports activities Advertising LLC et al. within the District Court docket for the Center District of North Carolina, No. 1:19-cv-00593.
Williamson entered right into a advertising settlement with Ford and Prime Sports activities when he was only a freshman at Duke College. He introduced swimsuit in 2019, searching for to void the advertising settlement on the grounds that it violated North Carolina’s Uniform Athlete Agent Act (“UAAA”), by failing to incorporate a “conspicuous” warning to the scholar athlete that execution of the contract would lead to a lack of intercollegiate eligibility. In January 2021, the court docket dominated in favor of Williamson, holding that Williamson’s settlement with Ford and Prime Sports activities didn’t include the required warning, and in addition failed to satisfy the UAAA’s necessities in a number of different respects. The court docket thus deemed the advertising settlement void and unenforceable.
The authorized battle didn’t finish there, nevertheless. Ford and Prime Sports activities introduced counterclaims in opposition to Williamson, together with breach of contract, fraud, and misappropriation of commerce secrets and techniques in violation of North Carolina’s Commerce Secrets and techniques Safety Act. Williamson filed for abstract judgment on all of those counterclaims.
With respect to the declare of misappropriation of commerce secrets and techniques, Ford and Prime Sports activities allegations that their “strategic, complete and intensive advertising plan for” Williamson, that “included the quite a few multimillion-dollar strategic branding and advertising endorsements, contracts and/or alternatives that Defendants had obtained” for Williamson constituted “proprietary” commerce secrets and techniques. The court docket discovered that these allegations have been too obscure to determine that any commerce secrets and techniques existed.
Of their abstract judgment briefing, Ford and Prime Sports activities tried to determine their commerce secrets and techniques with extra specificity. They argued that their concept to model Williamson as “the First Zion Williamson,” somewhat than “the Subsequent LeBron,” was a commerce secret. The court docket shortly disposed of that argument, discovering that the idea of “the First Zion Williamson” was each typically identified and readily ascertainable, and subsequently ineligible for commerce secret safety beneath North Carolina regulation. Particularly, such a branding plan was not new – in 2005, LeBron James’s agent publicly acknowledged his focus was to make James “the primary LeBron James” and never the “second Michael Jordan.”
The court docket likewise disposed of Ford and Prime Sports activities’s remaining purported commerce secrets and techniques, together with a Model Administration Technique doc that consisted solely of an inventory of corporations sorted by class, resembling “Footwear & Attire” and “Luxurious.” The court docket discovered that the Model Administration Technique “doesn’t seem to include any data that would not be readily ascertained by watching the commercials throughout any televised NBA recreation.”
The court docket in the end granted Williamson abstract judgment as to all of Ford and Prime Sports activities’s counterclaims on July 18, 2022. In sum, July has proved to be a really fruitful month for Williamson, in each the authorized and basketball courts.